Simple but true ‘Joy is’ The latest campaign for BMW simply looks at the experience of driving this marvelous car. Challenge On behalf of our client we needed to prepare the adverts for press so they could be distributed successfully via: QuickCut, Printsure, ADS, FTP or email. Solution Our automated solution allows us to profile, optimise and validate the adverts to match the publication(s) we are sending them to. All images are resampled to the correct resolution and the correct profiles and fonts are outlined to omit the risk of a type reflow. Each newspaper generally has its own profile ...
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